Program At a Glance
Duration
4 months (16 weeks)
Format
Physical, on-site in Warri
Tuition
Free (Scholarship)
Certificate
Yes, upon meeting criteria
Internship
2 months minimum post-training
Class Schedule
Twice weekly
About Digital Marketing
DYEN's Digital Marketing program is a comprehensive, free marketing course in Delta State that covers the full spectrum of online marketing. From social media marketing and content strategy to SEO, email marketing, sponsored ads, and web analytics, this program equips students with every skill needed to promote products and services effectively in the digital age. Digital marketing training in Warri has never been this thorough or this accessible.
Over 4 months, students learn both the strategic and tactical sides of marketing. The curriculum covers buyer persona development, marketing funnels, SMART objectives, and competitor analysis alongside hands-on skills like creating Facebook ads, building email campaigns with Mailchimp, and optimizing content for search engines. Students work with real marketing tools including Canva, Buffer, Meta Suite, and Google Analytics.
This free marketing course in Delta State prepares graduates for one of the most versatile careers in the modern economy. Whether graduates choose to work as in-house marketers, freelance digital marketing consultants, or social media managers, the skills learned here are applicable across every industry. The growing demand for Facebook ads training in Warri and digital marketing expertise across Nigeria makes this one of the most valuable scholarship programs DYEN offers.
Program Curriculum
The DYEN Digital Marketing scholarship program is aimed at equipping young Nigerians with digital marketing skills that will enable them to earn a legitimate income and attain financial independence.
Introduction to Digital Marketing
What digital marketing is, Traditional vs Digital Marketing, Inbound and Outbound Marketing, Digital Marketing Channels
Digital Marketing Fundamentals
The 5 Ps of Marketing, Buyer persona development, Customer acquisition and retention, Marketing funnels, SMART objectives
Social Media Marketing
Major social media platforms for marketing (Facebook, Instagram, LinkedIn, YouTube, TikTok), social media for business, content strategy
Social Media Tools & Strategies
Profile optimization, content creation tools (Canva), scheduling tools (Buffer, Meta Suite), AI writing assistants, becoming a social media manager
Email Marketing
Email marketing fundamentals, building email lists, crafting effective content, email marketing platforms (Mailchimp, Constant Contact, SendinBlue), automation and landing pages
Sponsored Ads
Facebook and Instagram Ads, Twitter and LinkedIn Ads, Google Ads, Affiliate Marketing
Content Marketing
Content marketing concepts and strategies, content creation and curation, content calendars, content management systems, promotion strategies
SEO & Competitor Analysis
Search Engine Optimization fundamentals, keywords and SEO content, on-site and off-site SEO, competitor analysis tools, SWOT analysis
Web Analytics & Budgeting
Google Analytics, web analytics tools, digital marketing budgeting, resource planning, cost estimating and control
Who Is This Program For?
- Young Nigerians in Warri and Delta State who want to build a career in digital marketing
- Small business owners looking to learn how to market their products online
- Aspiring social media managers and content marketers seeking formal training
- Anyone interested in learning Facebook ads, Google ads, and paid advertising strategy
- School leavers and job seekers looking for a free marketing course that leads to employment
- Individuals in Effurun, Ughelli, or surrounding areas seeking a high-income skills scholarship
Career Outcomes
Digital marketing skills are in high demand across every industry in Nigeria and worldwide. Graduates can work as in-house marketers for companies, manage social media for brands, run paid advertising campaigns as freelancers, or start their own digital marketing agencies. The combination of SEO, social media, email, and ads skills makes graduates versatile professionals who can serve clients across Warri, Delta State, and beyond.
How to Apply
Fill Out the Online Application Form
Visit the DYEN website and complete the application form for your chosen program. Provide accurate personal and contact information.
Complete the Introductory Resource
After submitting your application, you will receive an introductory resource to review. Complete it to demonstrate your interest and readiness for the program.
Attend an In-Person Interview in Warri
Shortlisted applicants will be invited for an in-person interview at the DYEN campus in Warri, Delta State. This helps us get to know you and assess your commitment.
Get Accepted and Begin Training
Successful candidates will receive an acceptance notification and can begin their training at the next available cohort start date.
